Privacy Policy

Last updated: April 29th, 2026

This website and online store are operated by ELOWAN JEWELRY including all associated content, functions, tools, products and services, with the aim of delivering a carefully curated shopping experience to all customers (hereinafter referred to as the “Services”). This Privacy Policy sets out how we gather, use and share your personal data whenever you browse our site, use our services, place orders, complete transactions or get in touch with us.

In the event of any inconsistency between our Terms of Service and this Privacy Policy, the provisions of this document shall prevail concerning the collection, handling and disclosure of your personal information.

We strongly recommend that you read this Privacy Policy carefully. By accessing and using any part of our Services, you confirm that you have read, understood and agreed to the way we collect, use and share your information as outlined below.

Personal Information We Collect or Process

Within this policy, “personal information” refers to any data that can identify you directly, or that can be reasonably linked to you as an individual. Information that has been fully anonymized or de-identified, making it impossible to trace back to any specific person, is not regarded as personal information.

Depending on how you interact with our platform, your place of residence, and under the scope permitted by applicable laws, we may collect and process the following categories of personal data, including reasonable inferences generated from such data:

  • Contact details: your full name, residential address, billing address, delivery address, phone number and email address.
  • Date of birth: voluntarily provided by you when participating in our birthstone quiz service, only used to generate your personalized birthstone result.
  • Financial details: credit or debit card information, bank account numbers, payment card credentials, transaction records, payment methods, payment confirmations and other relevant billing details.
  • Account related data: username, login password, security verification questions, personal preferences and site settings.
  • Transaction records: items you browse, add to cart, save to wishlist, purchase, return, exchange or cancel, as well as your historical order records.
  • Communication content: any information you provide when messaging our customer support team or corresponding with us in other ways.
  • Device information: details about your electronic device, browser type, network status, IP address and other unique device identifiers.
  • Usage behavior data: records of how you access, navigate and interact with our platform services, including time and frequency of use.

Personal Information Sources

  • We obtain personal data mainly through the following channels:
  • Voluntarily provided by you: when you register an account, browse our services, contact our support team or actively submit your personal details.
  • Automatically collected by our platform: gathered from your device when you visit our website or use our services, including data collected via cookies and similar tracking technologies.
  • Authorized service providers: collected and processed on our behalf by third-party technical, operational and service partners we cooperate with
  • Business partners and other legitimate third-party institutions.

How We Use Your Personal Information

According to your interaction behavior and the services you use on our site, your personal data may be applied for the following legitimate purposes:

  • Provide, Customize and Optimize Our Services
    We use your personal information to deliver our platform services, fulfill contractual obligations, process payments, arrange order fulfillment and delivery, remember your preferences and favorite products, send account-related notifications, handle purchases, returns and exchanges, create and maintain your member account, support product reviews, and recommend items tailored to your consumption habits. All such data usage also helps us continuously upgrade and improve our overall service quality.
  • Marketing and Promotion
    Your information may be used for promotional and marketing activities, including sending commercial newsletters, advertisements and discount notifications via email, SMS or regular mail. We may also display targeted product recommendations on our platform or third-party websites, based on your browsing, cart and purchase history.
  • Platform Security and Anti-Fraud
    We process personal data to verify user identities, ensure secure payment and shopping environments, detect and investigate suspicious transactions, illegal behaviors and malicious activities, maintain public safety, and protect the normal operation of our platform. If you register an account on our site, you are responsible for keeping your login credentials confidential. We advise you not to share your username, password or access information with any third party.
  • Customer Communication
    We use your personal data to provide timely customer support, respond to your inquiries, deliver efficient after-sales service, and maintain long-term business communication with you.
  • Legal Compliance Needs
    We may use your personal information to comply with local laws and regulations, respond to official requests from law enforcement and government authorities, participate in civil litigation and legal discovery procedures, and investigate or handle violations of our platform terms and policies.

How We Disclose Personal Information

Under appropriate circumstances and within the scope permitted by this Privacy Policy, we may share your personal data with third parties for legitimate business purposes, including the following scenarios:

  • Trusted service providers and third-party vendors who perform work on our behalf, such as IT maintenance, payment processing, data analysis, customer support, cloud data storage, order fulfillment and logistics delivery services.
  • Business and marketing partners, for joint marketing activities and targeted advertising delivery. Related partners will process your information in accordance with their own privacy policies. Depending on your region of residence, you have the right to refuse the sharing of your data for cross-platform targeted advertising. You may exercise your opt-out rights through the designated channel on our website.
  • Cases where you actively authorize or request us to share your information with third parties, such as logistics delivery arrangements or the use of social media login plugins.
  • Internal sharing within our affiliated companies and corporate group.
  • In connection with corporate restructuring, merger, acquisition or bankruptcy proceedings; to comply with legal subpoenas and official judicial requests; to enforce platform rules; and to protect the legitimate rights and interests of our platform, users and relevant third parties.

Third-Party Websites and External Link

Our platform may contain links to external websites operated by independent third parties. When you access these non-affiliated sites, we recommend that you carefully check their privacy rules and security policies. We do not take responsibility for the privacy protection, information accuracy and content authenticity of any external third-party platforms.
Any information you share on public social platforms may be viewed and used by other users without restriction, and we are not liable for such dissemination and use. The inclusion of external links on our website does not constitute an official endorsement of the third-party platform unless otherwise stated.

Protection of Minors’ Data

Our platform and services are oriented to adult users only. We do not intentionally collect personal information from minors under the legal age limit of your region. If you are a parent or legal guardian and become aware that your child has submitted personal data to us, please contact us through the official contact method listed below to request data deletion.
As of the effective date of this policy, we do not intentionally engage in any sale or commercial sharing of personal information belonging to users under the age of 16.

Information Security and Data Retention

Please note that no network security system can guarantee absolute protection against all risks, and we cannot promise complete data security. In addition, data transmitted over the network cannot be fully protected during transmission. We suggest you avoid sending sensitive and confidential information through unsecured communication channels.
The retention period of your personal data is determined by multiple factors, including the need for account maintenance, ongoing service provision, legal compliance obligations, dispute resolution and the execution of contractual terms. We will only retain your data as long as necessary for the above purposes.

Your Rights and Options

Based on your country or region of residence, you may hold part or all of the following rights regarding your personal information. These rights are not absolute and only apply under specific legal circumstances; we may decline certain requests within the scope permitted by law.

  • Right of Access: you may request to view the personal data we hold related to you.
  • Right of Deletion: you may ask us to erase your stored personal information.
  • Right of Rectification: you may require us to correct inaccurate or incomplete personal data.
  • Right of Data Portability: you may obtain a copy of your personal data and request transmission to a third party under specific conditions.
  • Right to Opt Out: you have the right to refuse the sale or sharing of your personal data, and to opt out of processing for targeted commercial advertising as defined by local privacy laws.

If your browser enables the Global Privacy Control opt-out signal, we will automatically recognize this preference for your current device and browser. If the device can be associated with your registered account, the opt-out preference will also take effect for your account. Apart from Global Privacy Control, we do not recognize other “Do Not Track” browser signals.

You may adjust your communication subscription preferences at any time. We send regular commercial marketing emails, and you can unsubscribe anytime via the unsubscribe link included in each email. After unsubscribing, you will still receive non-promotional emails related to your account status and order updates.

If you reside within the European Economic Area or the United Kingdom, you enjoy additional rights under local regulations:
Right to object to or restrict certain types of data processing.

Right to withdraw consent at any time where data processing is based on your authorization; withdrawal will not affect the legality of previous data processing conducted before revocation.
You may exercise all the above rights through the designated entry on our website or by contacting us via the official contact method below. We will not treat you unfairly because you exercise your privacy rights. We may verify your identity before handling your application in accordance with legal requirements. You may also appoint an authorized agent to submit requests on your behalf, provided the agent can provide valid authorization proof and you complete identity verification when required. We will respond to all legitimate requests within the time limit required by applicable laws.

Complaint Handling

If you have any objections or complaints regarding our processing of your personal data, you may contact us through the official contact information below. Depending on your location, you may appeal our decision or file a formal complaint with the local data protection regulatory authority.

International Data Transmission

Your personal information may be transferred, stored and processed outside your country or region of residence.
When transferring data out of the European Economic Area or the United Kingdom, we will adopt standardized legal mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent official frameworks, unless the receiving country has been officially recognized as providing an adequate level of data privacy protection.

Policy Updates

We reserve the right to revise and update this Privacy Policy from time to time, to adapt to business adjustments, industry norms and legal regulatory requirements. The revised version will be published on our website with an updated effective date. Your continued use of our platform services after the policy update takes effect will be regarded as acceptance of the revised terms.

Contact Us

If you have any questions about our privacy practices, or wish to exercise your personal data rights, please get in touch with us via email: info@elowanjewelry.com